The LFP's Foundation joined the 'CUMPLEDÍAS' ampaign by UNICEF SPAIN. Its objective was to raise awareness among the population about the serous situation lived by millions of children, enabling tools so that anyone could contribute to change the lives of those children.
CUMPLEDÍAS is based on the idea that all children have the right to reach their birthday day, however, in many places, the situation is so precarious that living one more day is reason enough to be happy. The funds raised by this campaign will be devoted to UNICEF's children survival programs.
Thousands of people, tens of media, over 200 education centres and 400 companies and entities from different sectors, such as the sports industry, supported the campaign.